Brett Beaty | Associate Creative Director @ Goodby Silverstein & Partners

**We are taking January off. Lookout for new episodes in February 2022**

On today’s episode I chat with Brett Beaty who is Associate Creative Director at Goodby Silverstein. Brett is an Emmy winner, a Cannes Grand Prix holder and a creator behind Super Bowl spots for Bubly, Cheetos, Sam Adams and Pepsi.

In this episode we talk about lots of fun and really informative behind the scenes stories from three Super Bowl spots. The Cheetos Can’t Touch This spot with MC Hammer. The Sam Adams Clydesdales parody spot and the Is this Pepsi? spot featuring Steve Carell. We also hear some advice for young creatives on dealing with burnout and a lot of ideas for commercial directors on winning jobs and working with clients. 

If you have any feedback, or suggestions about the show please hit us up on our email: dontskippodcast (at) gmail (dot) com.

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Brett's work: brettbeaty.com

Zack’s work: zackseckler.com

Find Zack on Instagram: @zackseckler

Email us: dontskippodcast (at) gmail (dot) com

Don’t Skip is a podcast featuring conversations with ad-agency creatives and other talents who help create award-winning advertising. Ads you don’t want to skip.

Each episode delivers valuable insights into how the best campaigns are created along with honest discussion about the challenges and opportunities experienced during a career as a commercial creative. Topics include pitching to clients, creative ideation, client relations, treatments and creative calls, pre-production and on-set adventures.

Don’t Skip is hosted by award-winning comedy director and photographer Zack Seckler.